My job is to influence behaviour

To me, Interaction design is all about influencing behavior.

Each user’s behavior leads to (or from) fulfillment of their own goals as well as fulfillment of those of the service’s owner.

The service’s behavior (feedback, flows, categorizations etc) influence how efficient and usable the user feel that the service is. People often experience that systems have a”personality” and it is, to large parts, built by the system’s behavior in combination with it’s graphical design.

Behavior by the owner of the service, often represented by employees, affect how users experience the service. Personnel in editorial, support, sales, and other customer facing roles therefore need to be encouraged to reflect over how their behavior influence users. The behavior of executives also influence the service.

To enable users and service owners to reach their goals I, the Interaction Designer, need to influence behavior on all three levels: The user’s behavior, the system’s behavior and the owner’s behavior.

NISO conference talk: From somewhat awful to pretty great for librarians, a new e-commerce tool

We started building an e-commerce tool for librarians to license individual eBooks. The first version was partly good, partly awful. It is getting better, a little at a time.

Interaction design: The Bolibompa dragon

Part 13 of 13 in the series Some of my skills.

All adults know that dragons giggle when they are tickled. But many kids have not found that out yet. So we in the Bolibompa team set out to build a digital dragon who kids relate to and whom they want to tickle! A Ticklish Mission.

Design research: How we 3 to 5 year olds behave

Part 12 of 13 in the series Some of my skills.

Sure, we are individuals. But when we are given an iPad many of us behave quite predictably. We always relax ... and are always active.

Welcome to my brain